About Western Video Market

Corporate Partners

Western video market has developed a corporate partner program to help leverage opportunities for our consignors. For more information about becoming a corporate partner, please complete our contact us form and indicate corporate partner in the subject field.

Zoetis
Zoetis

Zoetis is the world’s leading animal health company. Our name comes from “Zoe,” the Greek word for life. The use of science to sustain life is at the foundation of everything we do. Better life-saving treatments for veterinarians to use? More sustainable livelihoods for ranchers and livestock farmers, with safer food for the people they serve?

Zoetis answer all of these questions through a mixture of innovation and compassion, leaning on cutting-edge technologies and deep-seated connections to our communities to create advancements in animal health vaccines, medicines, diagnostics and technologies. The company ensure science is always at the center of our journey forward.

WVM Consignors have a unique opportunity to work with their WVM Rep to qualify for the Zoetis SelectVAC program.

IMI Global
IMI Global

Founded by John and Leann Saunders, IMI Global has been a leader in voluntary, third party certifications for over 25 years. Leann was instrumental in creating the first USDA Quality Systems Assessment Program that allowed the United States to resume beef export sales after the first case of BSE was identified in December 2003. Source and age verification became the foundational program to meet basic export requirements, and was recognized under USDA’s Process Verified Program Standard. This third-party system allowed packers to buy cattle that met specific requirements without auditing each individual supplier location and revolutionized the way cattle are marketed for verified and value-added programs. Today, IMI Global verifies cattle for a number of programs, standards and claims including, source, traceability, age, Non-Hormone Treated Cattle (NHTC), Verified Natural Beef, WFCF CARE and more. They also provide an infrastructure that authenticates the claims being made on packages at retail.


In 2006, IMI Global became a division of Where Food Comes From, Inc. (WFCF). WFCF now has a total of 6 divisions - IMI Global, Sterling Solutions, WFCF Organic, Validus Verification Services, SureHarvest and Postelsia. For more information, visit www.imiglobal.com.

WSR Insurance
WSR Insurance

WSR Insurance Services is one of the oldest and largest independently owned insurance agencies in Northern California. Since 1917, they dedicated themselves to providing their clients with the highest quality insurance products and services – on local, regional and national levels. WSR represents a wide variety of insurance company partners that help the company deliver a full line of insurance products and services to their clients. A knowledgeable staff of insurance professionals from throughout the country, tailor these programs, giving you superior protection at a price that makes bottom-line sense. For more information, visit https://www.wsrins.com/.

Purina Mills
Purina Mills

Purina Wind and Rain® Mineral Value-Added Program


As part of Western Video Market’s value-added partnership with Purina, qualifying consignments will be highlighted in our catalog and during our sale broadcasts. To qualify:

  1. Calves must be born from cows fed Wind and Rain® mineral on a year-round program prior to breeding and through weaning.
  2. Calves must be fed a Wind and Rain® mineral, RangeLand® Pro mineral, or a Purina ®Stress Tub product through sale delivery date


OR


Stockers can be fed any combination of Purina® Stress Tub, RangeLand® Pro mineral, and Wind and Rain® tub or bagged mineral product for a minimum of 60 days prior to sale delivery date.


If you are using Purina products, you may already qualify for this program, so for more information, visit purinamills.com/MVAP or contact Ted Perry TCPerry@landolakes.com.

Agar Transportation
Agar Transportation

Established in 1987, Agar Transportation provides expert livestock transport with care and reliability. With over three decades of experience, the professionals at Agar, ensure your livestock arrive safely and on time. Whether you need to move your livestock across town or across the country, the reliable team at Agar Transportation is here to help. Agar Transportation can haul loads up to 62,000 pounds and is Hartford insured. For more information, visit agartransportation.com

Veterinary Service Inc
Veterinary Service Inc

Founded in 1960, VSI has been a leader if veterinary supply distribution for decades. Originally founded to service primarily the poultry industry, the company has grown to service the cattle sector in both the beef and dairy sectors. VSI has multiple distribution centers and the company is focused on helping you maximize profits in your operation. For more information, visit https://www.vsi.cc/.

American Ag Credit
American Ag Credit

American Ag Credit is a proud member of the Farm Credit System, created more than 100 years ago with the sole purpose of serving the financial needs of farmers and ranchers. We are truly “built for agriculture.” American Ag Credit provide loans and other financial services to agricultural and rural customers throughout California, Colorado, Hawaii, Kansas, New Mexico, Nevada, and Oklahoma, as well as to capital markets customers in all 50 states. For more information, visit https://www.agloan.com/.